That's exactly why we built our 9-week online program...
Your CEO Mentor was co-founded by father-daughter duo Martin G. Moore, the former CEO of a multi-billion-dollar company, and his daughter, Emma Green, with the purpose of improving the quality of leaders globally.
Built from Marty’s 30+ years leading at the top, Leadership Beyond the Theory is the practical 9-week course that’s helped over 2,500 leaders boost their confidence, sharpen their skills, and lead with real impact.
Since launching Your CEO Mentor, Marty and Emma have reached leaders worldwide with their No Bullsh!t Leadership podcast, which has been downloaded close to 7 million times in 150+ countries, and Marty’s Wall Street Journal best-selling book No Bullsh!t Leadership has cemented their framework as a trusted resource for leaders everywhere.
Here's what you'll be able to accomplish in 9 weeks:
Identify and stop the busywork so you can focus on the high-value work that actually drives results
Build real resilience using strategies to develop perspective and lead with calm under pressure.
Get out of the weeds by letting go of control and focusing on the high-impact work your role demands.
Master conflict using Marty’s proven methods, so you can confidently handle tough conversations when they arise.
Lead through ambiguity by communicating with clarity and confidence, even when things are uncertain.
Make faster, better decisions using Marty’s practical decision-making framework.
Drive accountability with clear objectives, clear ownership, and no room for excuses.
Become the most promotable person in the room by multiplying your impact and showing you’re ready for the next level.
HOW IT WORKS
Our three step success solution
01
A proven, repeatable system
- A proven leadership system built by a former CEO who went from bank trainee to leading a multi-billion-dollar company.
- The exact framework Marty used to make tough calls, drive performance, and lead with confidence.
- Each week for 9-weeks, you'll gain access to a new module that consists of easy-to-follow videos with accompanying worksheets and resources.
02
High-Level Support & Accountability
- Weekly 90-minute Q&A with Marty and Em, every question gets answered!
- Full replays uploaded within 24 hours if you can’t make it live.
- Private Skool community to access extra resources, support, and real leadership conversations.
- Weekly Peer Power Pods - small group sessions to learn from others, share insights, and stay accountable.
03
Immediate, Practical Implementation
- LBT will give you the practical tools and techniques you can use immediately to deliver extraordinary results
- Every concept comes with plug-and-play templates, tools, and exercises
- Instead of just absorbing ideas, you’ll be making real leadership shifts while you’re working through the program
- By the end of Module 1, you’ll already be leading at a higher level
What's inside the program?
Let's break it down...
Over 9 weeks, you’ll work through the No Bullsh!t Leadership Framework, one module at a time, each focused on a core leadership skill you need to perform at a higher level. Click the arrows below to see what you'll learn in each module.
Delivering value should be at the core of everything you do as a leader. Most organisations try to do way too much, so one of the hardest jobs leaders have is to actually stop non-value adding activities.
You’ll learn how to cut through low-value work and focus your time where it actually moves the needle. This module gives you the clarity to lead strategically, not just stay busy!
The lessons covered in this module are:
The lessons covered in this module are:
How to Define Value
Activity vs. Value
Value Ranking and Streamlining
Better, Faster, Cheaper
Building It Into Your Team's DNA
Every exceptional leader knows how to manage tough conversations. The ability to handle conflict is a core leadership capability. Without it, a leader will eventually fail.
You’ll build the confidence to have tough conversations early and often. No more avoidance or watered-down feedback. Just strong, respectful leadership that gets results.
The lessons covered in this module are:
The lessons covered in this module are:
The #1 Career Killer
Winning Trust
The Psychology of Feedback
Difficult Conversations
Conflict Without Control
We all face obstacles, setbacks and disappointments in our careers, and your success depends very much on how well you can manage these inevitable setbacks. In this module, I'll reveal how to control your mental, emotional, and physical state in the face of adversity.
You’ll develop the mindset to lead under pressure, reset fast when things go wrong, and show up as a calm, steady force when others are losing their heads.
The lessons we cover are:
What is Resilience?
Identifying a Problem
Control, Influence, and the Cold Hard Facts
Developing Perspective
Grace Under Pressure
You're paid to do a job, and the job at every level is different. If you're busy doing someone else's job, you're not doing your own!
In this module, you'll learn exactly how to move through each leadership level seamlessly and effectively, how to make yourself promotable and how to deal with a micromanaging boss.
The lessons covered are:
The Job at Every Level is Different
Becoming a Professional Leader
Building a Strong Team
Don't Dip Down
Fast-Tracking Promotions
Your job as a leader is to sit comfortably in ambiguity and to provide certainty and clarity to your team to navigate them through it.
In this module, you'll learn the tools to be able to work out what matters and what doesn’t when you’re faced with uncertainty, and how to communicate your next steps with confidence.
The lessons covered are:
The Job of a Leader
Ambiguity and Risk
No Regrets Moves
Using Ambiguity to Your Advantage
Communicating Through Ambiguity
I don't know any exceptional leaders who aren't also great decision makers.
In this module, you'll learn what makes a truly great decision, how to communicate major decisions to your people and the importance of speed over accuracy.
The lessons covered are:
What Makes a Great Decision?
Speed or Accuracy?
What's Real, and What's Just Noise?
Getting the Most From Your People
Communicating a Major Decision
Shared accountability is no accountability!
In this module, you'll learn how to set clear accountability structures within your team and how to create an environment where people feel truly empowered to make decisions.
The lessons covered are:
Your Success Depends On This
One Head to Pat, One Arse to Kick
The Role of Empowerment
Accountability in Complex Organisations
Keeping Accountabilities Strong
Now that you've studied the No Bullsh!t Leadership framework in some depth, you have all the tools and techniques required to improve your leadership confidence and performance. But how do you apply these in a day-to-day sense? How do you make sustainable change in your current context?
This module brings together all of the program concepts, enabling you to seamlessly integrate changes into your team culture.
The lessons covered are:
Rolling Out the Changes
Building a High-Performing Team
Setting the Tone, Pace, and Standard
Challenge, Coach, Confront
Leadership Drives Culture
The Leadership Beyond the Theory Difference:
WE HAVE AN 89% STUDENT COMPLETION RATE
The average completion rates for online courses can often be as low as 10% and up to as high as 60%.
We're proud that our student completion rate is 89%. This demonstrates both the value and the manageability of the program!
Going through it with a cohort of like-minded leaders helps to maintain momentum, and our customer success team ensures that every leader is supported on their journey.
03
YOU'll GET Real results
02
It's Taught by a successful CEO who’s already walked the path
We believe that Leadership Beyond the Theory is unique because it's taught by a successful CEO who built his career through trial and error - so now you don't have to!
Marty has distilled his 30+ years of leadership success into a proven, practical roadmap. It simplifies complex leadership concepts, and gives you the tools to actually implement change.
01
WONDERING IF IT WORKS?
Don’t take our word for it. Take theirs.
Thousands of leaders have transformed how they lead through Leadership Beyond the Theory.
From faster promotions to stronger teams and more confident decision-making, here’s what happens when you start leading with a proven framework.
👇 Scroll down to see what real leaders are saying.
I had always had a vision of the type of leader I wanted to be but when it came to putting my vision into practice, it felt like I was trying to assemble an Ikea flat pack without the instruction manual.
For me, LBT WAS the instruction manual. It provided clear actionable steps and tips to implement quickly!
I had always been an avid listener of the podcast since episode 1, so I knew the value of the content I was getting.
The credibility of Marty and his easily digestible sprinkles of inspiration and wisdom made this a NO REGRETS MOVE!
VICTOR TRAN
SENIOR BUSINESS IMPROVEMENT MANAGER, METLIFE AUSTRALIA
Before enrolling, I was experiencing a blend of ambition and uncertainty. My overarching goal was to refine my leadership capabilities to the highest standard. However, I was doubting the adequacy of my current approach and recognised the need to bolster my proficiency in managing conflicts with confidence.
This course was a fantastic taste of the knowledge, skill and strategies it takes to deliver outstanding performance and sustainable success.
I am incredibly grateful to Marty and Em for their mentorship and guidance throughout this transformative program.
ERIN LECKIE
MARKETING MANAGER
Vitura Health LimiteD
Before joining LBT, I found myself micromanaging the team when progress was slow. This led to frustration, uncertainty in my leadership abilities, and added stress from handling conflicts.
After completing the program, my leadership approach transformed significantly. I became more aware of my habits and started leading more effectively at the appropriate level.
Within just four months, I noticed a noticeable improvement in my team’s performance. The program's personalized approach and practical insights equipped me with the tools and mindset to excel as a leader!
VICTOR KARLSSON
TECHNICAL MANAGER
ECKERÖ GROUP
After completing the program, I experienced significant breakthroughs.
My team's confidence and competence grew remarkably, and the program's personalized approach helped me address challenges efficiently, transforming how I lead and manage my team!
The cost was relatively low compared to other senior
executive training (noting it's not just for senior execs!) and the time commitment seemed manageable, and it was. I even looked forward to my weekend study sessions once I found
my groove.
GIULIANA MARSHALL
DIRECTOR OF AEROSPACE
JACOBS
This program had the biggest impact on my ability to get results, focusing on value, accountability, and working at the right level.
It provided an interactive, personalised, and flexible experience that other programs could not offer and gave me specific, tangible ways to improve my leadership skills that I could implement immediately!
It was worth every penny!
TOM WESTON
BUSINESS MANAGER - CUSTOMER ENGINEERING SERVICES QLD
BOC SOUTH PACIFIC
I had a desire to be a better leader, and really lacked the toolkit to lead and build high performing teams.
Leadership Beyond the Theory provided a framework that really works when put into action!
It’s the most practical program that I’ve completed, which has helped me really move the needle on performance.
No matter where you are in your leadership journey, you will get something from this program!
BRAD REECE
SALES DIRECTOr
BCI CENTRAL
APRIL 2022 COHORT
Before LBT, I felt I was lacking practical leadership skills and was doubting my ability to lead such a large team.
I had struggled with the transition from being an expert in my chosen technical field into a leadership role. I had taken several leadership courses and read ALL the books on being a great leader, but still felt something was missing.
After completing LBT, I've been able to coach my direct reports more effectively when they're facing challenges.
The content was just so practical and actionable. I was implementing in the first week!!
ANGELA PONSFORD
VICE PRESIDENT OF OPERATions, TIER 11
APRIL 2022 COHORT
If you want to move forward, lead with confidence and remove uncertainty from your leadership then this is a no-brainer!
I care about developing others just as much as developing myself, so I was looking for help in areas such as having tough conversations and creating stronger accountability.
After doing the program, I have more confidence, and my team is benefiting from better and clearer communication.
I’ve already recommended to my boss that we put all leaders through this program!
Scott SPENCER
STATE MANAGER QLD & NT
EXEDY AUSTRALIA
APRIL 2022 COHORT
This is the best leadership course I've ever done. I felt like I had my own personal leadership coach!
What makes LBT different is Marty’s lived experience. Most leadership courses I've done have been led by someone who's done a lot of research, but hasn't actually ran a business. It's also delivered virtually and in a flexible way, which is very cutting edge!
After completing the program, I am more clear and confident in what I need to do to take the standard in my team to the next level.
There is something in this course for every leader!
Caroline Gowan
CEO & DIRECTOR
INVESTA PROJECTS
APRIL 2022 COHORT
This program is impactful no matter where you are in your career. I wish I had it 30 years ago!
I wanted a program based on actual experience. I frequently find leadership programs that are based on academic research or leadership "coaching" and I wanted to actually learn from someone that made it all the way up the ladder.
The blended learning approach of LBT was just what I was looking for. An added bonus was the LinkedIn community!
ROBERT GETTYS
CHIEF PRODUCT & TECHNOLOGY OFFICER
ACS TECHNOLOGIES
APRIL 2022 COHORT
I recently moved from a COO role to taking over running a company that our parent group had acquired. Not only was I faced with the challenge of stepping up to a broader leadership role, but I also had the challenge of leading a team that was nervous about the acquisition. LBT seemed like a natural choice when we were looking for a suitable leadership program.
Even after all these years in leadership there was still so much to learn or that challenged my thinking and approach.
Would I recommend LBT for anyone truly committed to their own personal growth? YES, YES, YES!!
NICOLE IRSCHICK
GENERAL MANAGER
SEEKOM
APRIL 2022 COHORT
The company I work for went through a merger and acquisition 3 years ago. The usual transitional challenges that come with this were compounded by a very buoyant market, meaning that talent retention is a challenge but also vital. I wanted to make sure I was doing all I could to help build a dedicated and stable team of high performers. In terms of my own career progression, I was looking for some insights to help me progress in the company.
I've done a few management and leadership courses over the years, and this is up there with the best of them in terms of structure and content. Absolutely do LBT if you have the chance!
ALASDAIR MACKERRON
STRUCTURAL SECTION MANAGER & ASSOCIATE DIRECTOR, STANTEC
APRIL 2022 COHORT
About two years ago, I began a role where I became a leader of leaders. As I strive to grow as a leader, I constantly seek ways to learn and develop. Leadership requires the ability to be nimble, quick thinking and strategic, all at the same time.
Leadership Beyond the Theory absolutely exceeded my expectations!
If you can take this course, take it! I can’t even put into words the value of this program. I am especially happy that I will have access to all of the content for life!
GENESSA SCHULTZ-BROWN
SENIOR DIRECTOR OF COMMUNITY DEVELOPMENt SAINT ANTHONY HOSPITAL
APRIL 2022 COHORT
I’ve paid upwards of $10,000 for other courses before. Knowing what I know now, post-Leadership Beyond the Theory, I would have paid $10,000 or more.
Promotions and the noticeable difference amongst your peers will make the return on investment very quick. In fact - I had results in the first two weeks as I was using my CEO and team as crash test dummies.
Leadership Beyond the Theory has become my leadership bible!
CARL KING
EXECUTIVE
ENVIRO NEW ZEALAND
MARCH 2021 COHORT
I was looking for a clear, applicable and focused leadership development course that would give me useful, real life solutions that I could put into practice straight away, and LBT delivered ten fold!
This has been the BEST leadership training that I have ever done. The content delivery, LinkedIn group, private podcast access for the lessons and the question structure has just been amazing!
I recommend this program to anyone who is serious about leadership!
RACHAEL MORGAN
Head Of Engineering & DATA
Sky BETTING & GAMING
October 2021 COHORT
After completing Leadership Beyond the Theory, I set about changing my working behaviour. I focused on key business activities and limited project interactions at the right level for my role.
My staff are more empowered and I have significantly more time to work on the business activities that generate value.
By far the best aspect of this program is the practicality of it all. The course really inspired me to think about how I was leading, what elements needed improvement, and demanded that improvement occur during the week.
ROHAN BAKKER
MANAGER
MELBOURNE SURVEY SMEC AUSTRALIA
OCTOBER 2021 COHORT
I was looking for a way to improve my skillset so that I could bring more value to my teams. I wanted to be a better leader so that I could get better results for my projects, my teams, my Board, my volunteers and my organization.
I am more confident in thinking of the wider strategy and pulling everything back to value creation. I couldn't have done that before!
You could be on day one of your leadership journey, or 20 years in and I am convinced that you will walk away knowing more than you did at the start. Not only about leadership, but about yourself too!
Vicki brady
PRESIDENT
ENVIRONMENT INSTITUTE OF AU & NZ
OCTOBER 2021 COHORT
The whole experience of Leadership Beyond the Theory was another level above what I expected.
I got more practical, relevant, immediate, implementable outcomes from LBT than any other personal development course or activity I have undertaken before.
Don't hesitate to do this course! Whether you have been 'around the traps' or you're setting out on your leadership career, there will be more for you to take out and plug in to your everyday leadership style, from session one on day one!
Natasha Read
SENIOR EXECUTIVE
FOR PURPOSE SECTOR
SEPTEMBER 2020 COHORT
The program exceeded my expectation in all aspects. The beauty of it is that it's suitable for all levels of leadership, from new starters to CEOs in any industry.
I’ve been through a number of leadership programs in 4 continents and there is none other like Leadership Beyond the Theory.
It has enabled me to learn and fast-track implementation of the do's and don't's of effective leadership with ease and confidence.
This program is truly world class and is a MUST for all leaders from any industry.
SETH PATHIYIL
HEAD OF GENERATION
AGL ENERGY
MARCH 2019 COHORT
Doing this program was such a wake-up call on what's holding me back in my leadership journey. I cannot explain how invaluable the program has been for me at the current stage of my career!
I have definitely seen an increase in confidence in my leadership capability, which has assisted over this challenging period with COVID-19 and the significant impact on the hospitality and tourism sector.
Leadership Beyond the Theory will be the perfect jump-start to your leadership experience and will set you up to excel in your career moving forward.
NICOLE RICHARDS
REVENUE AND RESERVATIONS MANAGER mount lofty house
july 2020 COHORT
As a young leader of a large team, I was facing many new challenges very quickly. I knew that I needed a framework to help me navigate these situations.
Now, after taking Leadership Beyond the Theory, my manager has recognised a positive shift in the way I approach leadership problems and my team is also providing some very positive feedback about my leadership approach.
I am now making decisions based on tried-and-true methods from a teacher who has already walked the path. I'm seeing immediate short-term results and signs of great results ahead!
ZAC DEMOPOULOS
THERAPY TEAM LEADER
ACCESS YOUR SUPPORTS
MARCH 2021 COHORT
I had recently started on my management path and I felt I needed the leadership foundations to build upon. I was looking for something that would help me to do that, and that’s what I got from Leadership Beyond the Theory!
After doing the program, I’m far more confident in leading. My team appreciates my newly articulated communication which has brought clearer guidance for them to be able to perform their best.
This program will truly increase your leadership abilities immediately with a clear reflection on both your personal performance and your team’s performance.
Liviu iusan
opERATIONS MANAGER
GOOGLE
February 2020 COHORT
real results
"You'll get the theory, but you'll also get the practical. Tie it together and it's a powerhouse!"
Giuliana Marshall
Operations director in the defence sector
"It's a no regrets move. It gives you the practical implementable leadership that you can do the next day!"
"Everything that we covered in LBT, you could immediately put in place. And the opportunity to interact with other supersized the experience."
Richard Gooderham
COMMERCIAL LEAD CHANNELS AT MSD
Natasha Read
CONSULTANT IN THE HUMAN SERVICES SECTOR
"The value I got from LBT really surprised me. It dragged me back into the practicalities and the reality of being a strong leader."
Russ Murphy
DIRECTOR, CUSTOMER ENGAGEMENT PLATFORMS, DIGITAL NSW
"LBT is life changing. If you implement what you're being taught, you're going to be rewarded with the outcomes."
NATIONAL SALES MANAGER, EXEDY
Scott Spencer
"I cannot recommend it enough. We've been able to cut out the meaningless work so we're able to get more done with less time."
HEAD OF LIFE INSURANCE AT MEDIBANK & AHM
Mikaela Cunningham
ENROL IN THE OCTOBER 2025 COHORT
Lifetime access to our 8-module proven leadership system, so you can revisit it anytime you need a refresh
When you join for $2,750AUD you'll get:
A guarantee that EVERY SINGLE QUESTION you submit is answered personally by Marty
12+ hours of video lessons and 60+ supporting PDF resources, packed with real-world strategies you can apply from the very first lesson!
Access to the Leadership Beyond the Theory private Skool community, where you’ll connect with like-minded, ambitious leaders
90 minutes of live webinar access to Marty each week (12 hours total), where he answers your toughest leadership challenges in real-time
18 live Peer Pod Zooms, where you’ll collaborate, problem-solve, and gain insights from fellow leaders
PAYMENT PLANS AVAILABLE (3 and 6 months)
BONUS #1: Digital copies of our 127-page Leadership Beyond the Theory Implementation Playbook and Post-Program Implementation Plan to help you nail the strategies long after you finish the program
BONUS #2: The private Student Only podcast feed for each module will take your learning ‘on the go’
BONUS #3: Access to the 44-Week Next-Level Leadership Email Series. This series is designed to help you jump back into the LBT resources you’ve learned, and apply them in new and impactful ways
BONUS #4: Motivating Your Team Short Course
that will show you how to set the bar for your team, understand what motivates them at the individual level, empower them to succeed, and have performance-redefining conversations
PLUS THESE BONUSES:
Frequently Asked Questions
9 weeks in total. A new module will be released each week for 8 weeks with module 1 running over 2 weeks. After this, you'll have access to the entire program, for life!
The short answer? 3 hours a week. We've designed this program to fit relatively easily into your busy life. You don't need to take time off work or sacrifice going to your kid's soccer game!
Our students say that the manageability of this program is one of the most valuable things about it.
We recommend you spend 35 minutes each day watching the videos, doing any of the accompanying worksheets and reflecting on what that lesson means in your context.
Some students like to do it on their commute into work, others do it in one block on a Saturday afternoon, or block out chunks of time in the boardroom during the week - whatever works best for you and your lifestyle!
No problem. Each week is modularised, so if you miss a week you can still move onto the next module and be up to speed. You have full lifetime access to all course materials so you can go back in your own time and revise any lessons that you missed.
The investment into Leadership Beyond the Theory is $2,750AUD inc. GST.
You can pay the whole cost up front when doors open or you can go on a 3 or 6 month payment plan. It's important to us that we make this program as economically viable as possible for every level of leader!
To give this investment some context, how much would your bonus increase this year if you outperformed all your targets?
How much would your salary and earning capacity increase if your boss chose you as their successor?
With increased leadership performance, you’re going to stand out from your peers as the leader who always delivers.
Now think about that over a career; just being promoted sooner could be worth hundreds of thousands of dollars to you.
To make the program more affordable, we offer two payment plans if you don’t want to pay in full upfront. And the program is tax deductible, which makes a big difference at tax time.
Remember, you get lifetime access to the content. This means the investment isn’t just for a three-month period, it’s for life!
Absolutely. We believe so strongly that you will benefit from this content, that we offer a 100% money back guarantee.
If you finish the course and don't feel as though we fulfilled our promise, we'll give you your money back. No questions asked!
Live attendance is encouraged, but it’s not mandatory. We make the session recordings available as soon as possible, so you can catch up in your own time.
If you miss a session and have a question that wasn’t covered, Marty will record a personal 1:1 video response and send it directly to you, so you never miss out on the support you need.
Ask ChatGPT
